“As an early-stage tech start-up in elder care, communicating our purpose to potential candidates is essential,” says Jennifer Cain Birkmose, CEO of VivaValet. “We rigorously vet for qualifications and experience for our roles, but if a candidate doesn’t have shared values of respect, reverence, and a desire to support the elderly to live at home independently, we will not advance their application.”
Birkmose’s remarks speak to a growing interest — among employers and candidates — in values-based hiring. And LinkedIn has noticed.
“We’ve seen that when a company’s values don’t align with [candidates’] own, it’s a dealbreaker,” said Rohan Rajiv, LinkedIn’s director of product management. “Values really matter, and they have increasingly mattered.”
To keep reading, click here: LinkedIn Unveils New ‘Commitment’ Tool — With Questionable Value
It would be interesting to see who paid for the two studies mentioned. Perhaps I’d be surprised, but I suspect the one that found that Gen Z prioritized values over money was paid for by an industry group whose members – employers – have a vested interest in convincing applicants that it’s fashionable to prioritize things that don’t cost the company money over things that do, like wages.
Good morning,
Thank you for your article and your interesting point of view!
Séverine van Ackooij